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How to Sell Digital Products on TikTok [Most Profit]

¿Qué necesito?

Selling digital products on TikTok is super easy! You will need to have a few things:

  1. A TikTok account
  2. A Shopify $5/month plan - el sistema para aceptar pagos y entregar los productos digitales
    • You will need to install the below free apps to your Shopify:

¿Cómo funciona?

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Connecting your online shop to TikTok using Linkpop

This process simply allows your customers to see your products on your TikTok profile using a Linkpop landing page, click on the products, pay quickly, and then receive a download link instantly.

Note: Only personal accounts that meet specific requirements and business accounts with over 1K followers have the ability to add a link to the profile. Learn more.

linkpop
Linkpop

Shopify integrates with TikTok

Shopify x TikTok

Digital products can be sold using the Linkpop method, not the store integration. Follow this guide to find out how.

So, to cut it short, Shopify partnered up with TikTok. This allows you to sell Shopify products directly on your TikTok profile.

This is only available for UK and US merchants at the time of writing this.

The workflow & why

It’s quite straightforward. In simple terms, the workflow is:

  1. Shopify – Setting up a Shopify store to create your products and allow people to buy
  2. Digital Products – Installing a digital product app to the Shopify store to deliver the files with your Shopify products
  3. Linkpop landing page (Shop integration does not support digital products) – Setting up Linkpop for a landing page to show your products and let customers buy them

All of this costs $5/month with Shopify’s Starter plan, that’s it! It’s the cheapest method of being able to sell digital products on your TikTok profile.

1. Make sure you have a TikTok account

I’m guessing you already have a TikTok account, so I won’t go into much detail here. But if you haven’t, simply go to TikTok and sign up.

2. Adding products to your TikTok profile

Read details

Using Linkpop as a landing page

Note: Only personal accounts that meet specific requirements and business accounts with over 1K followers have the ability to add a link to the profile. Learn more.

Linkpop is amazing because it provides you with a free landing page where you can automatically add your digital products.

Think of it as a link in bio landing page, where you have clickable product links where customers can buy the digital products instantly. Linkpop is owned by Shopify and allows you to easily sell your products from within Shopify.

You can also use a QR code generator with Shopify to sell using a QR code in your content.

Do I need to be a Shopify merchant to use Linkpop?

You don’t need a Shopify store to use Linkpop. Linkpop is just a link-in-bio landing page that’s free to anyone who signs up. It allows you to place links and Shopify products to your TikTok profile.

If you want to use shoppable links with Linkpop, this requires a Shopify subscription, which is $5 USD per month for our use-case.

3. The system to sell digital products is Shopify – why?

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The best-proven method in recent years is using a platform called Shopify. Shopify allows you to set up an account where you can add payment gateways to take payments, track orders and chat with your customers, as well as much more!

Unlike other platforms, it is the leading platform because it connects directly with social media.

Pricing & they take zero commission

Shopify has a lot of great deals for new store creators. Get yourself a free trial for $1/month for 3 months.

The great thing about Shopify is that they don’t take commission fees, unlike marketplaces such as Etsy and others that take large cuts. All you need to do is pay for a monthly subscription which varies from $5 USD per month upwards, depending on what you want.

You can pay for a $5 USD per month plan, but you will only be able to add the product Buy Buttons to your current socials or site. That means you cannot have a storefront on the $5 plan, but you can for higher plans. You can only integrate Shopify into your own website or social platforms using the $5 plan. This is perfect for our use case here.

Why Shopify is better than other platforms

More profits

Shopify doesn’t take excessive commissions, unlike marketplaces such as Etsy etc. All you need to do is pay a monthly subscription with Shopify. Then every transaction will have a small transaction fee charged by the payment gateway. This happens on every payment transaction in the world, no matter the platform.

You own the domain

Marketplaces and social media are essentially “rented space”. You sign up for a profile on their system and need to follow their rules. With Shopify, you own the domain name, and you own the store. You can design any way you like, charge how much you want and be in control.

Safety and speed

Safety is super important when it comes to customer information. Shopify has a brilliant safety system which stands by all of the worldwide rules, including GDPR.

Easiest to use

Shopify has proven to be the easiest-to-use platform for selling products. Their goal was to make it easy for anyone in the world to start a store without needing any computer knowledge.

Taxes and integrations

No matter where you live, Shopify will allow you to track taxes for digital goods. You can basically sell anywhere in the world without needing to set anything up yourself.

It also allows you to track multi-currency orders and let your customers pay in any currency they want.

Shopify also has one of the best app stores for eCommerce, allowing you to integrate with thousands of applications, including TikTok.

Loved by all creators

Many influencers are using Shopify. Just look at the latest, such as Mr Beast, Nelk, and many more.

mr beast

How to set up everything

Step 1 – Sign up for Shopify

What you need to do is sign up for Shopify’s $5 plan. This will provide you with Shoppable links for use with Linkpop.

You can, of course, sign up for a higher Shopify plan if you want to have a complete website with a storefront. The $5 plan will only give your customer checkout links that you can share with people (no website product pages).

Once you sign up, follow the steps, and then you will need to select the plan you choose to create your store. It will ask you to enter your card details. Once you have done this, we are ready to proceed.

Step 2 – Install these apps to your Shopify

You will next need to install these apps to your store. They are free.

  • TikTok app for TikTok/store sync and show products directly on your TikTok profile
  • Fileflare Shopify app (Free plan) for digital product delivery with file protection
  • Linkpop if you are using Linkpop for adding your product checkout links to your TikTok (not the direct integration)

Click the “Add app” button and follow the steps to accept when installing apps.

dda activos digitales

Step 3 – Create your products in Shopify

  1. Vuelva a su panel de Shopify y vaya a "Productos".
página de productos en shopify
  1. Aquí hará clic en el botón "Añadirsus productos". Si ya ha creado un producto, aparecerá un botón verde "Añadir producto".
añada sus productos botón verde
  1. Ahora, introduzca los detalles de su producto, incluido el nombre, etc.
  2. Scroll down until you see the “Shipping” section. Uncheck the option “This is a physical product”.
this is a physcial product

Como es digital, conviene desmarcar también la casilla "Seguimiento de la cantidad". Haz clic en "Guardar" cuando hayas terminado.

Next, we will show you how to attach digital files directly to those Shopify products so that when someone purchases them, they will receive a download link with files.

Step 4 – Upload your digital products & attach them

Ahora, para añadir productos digitales a los productos Shopify que ha creado, todo lo que necesita hacer es:

  1. En su panel de control Shopify , haga clic en el botón "Apps" que se encuentra a la izquierda
  2. Click “Fileflare Digital Downloads“. A new tab will open.
fileflare dda
  1. Ahora, vaya a la página "Activos
  2. Haga clic en el botón "Cargar nuevo activo" y cargue sus productos digitales

A continuación, adjunte el archivo a los productos Shopify

  1. Haga clic en el archivo digital que acaba de cargar (texto azul)
  2. Introduzca el nombre de su producto Shopify en el cuadro de búsqueda, seleccione el que corresponda y pulse el botón "Adjuntar".

Esto significará que el archivo digital está ahora adjunto y armado. Si alguien compra este producto, se le enviará un correo electrónico de descarga.

Full video tutorial on setting up digital products

This is if you want to see the full walkthrough.

Step 5 – Set up your payment gateway in Shopify

This is the next step to taking payments.

I recommend using Shopify Payments & PayPal as your gateways. It gives users two options, and sometimes, they feel more comfortable using PayPal.

You will also get the best rates this way. Shopify Payments have the best transaction costs compared to other gateways.

  1. Ir a Shopify
  2. Haga clic en "Configuración" > "Pagos".
  3. Here, you can set up Shopify Payments, PayPal or any other gateway you choose.
ajustes > pagos

Step 6 – Connecting Shopify & TikTok

Setting up Linkpop or adding your Shop URL

Note: Only personal accounts that meet specific requirements and business accounts with over 1K followers have the ability to add a link to the profile. Learn more.

Learn how to add a website link to your TikTok profile.

Linkpop provides you with a landing page where you can add your Shopify products. All you need to do is paste the link for this landing page onto your TikTok profile so that when customers click it, they will essentially see a page with your products that they can buy instantly.

Alternatively, you can sign up for a higher Shopify plan and have your own storefront website. But this is a cheaper method for social media profiles as you can use the $5 Shopify subscription for shoppable links, and Linkpop is free.

Example of a Linkpop landing page:

linkpop example

Learn how to set up Linkpop with your Shopify store products:

Done! Now you are ready to sell on TikTok

Now, you can sell your products on your TikTok profile and using TikTok ads!

This process simply allows your customers to see your products on your TikTok profile, click on them, pay, and then receive a download link instantly.

linkpop review
LINKPOP

Pro tips

Sell using QR codes in content

Use a QR code generator if you want to sell products visually in your content! This allows people to scan your QR code with their phone camera and go directly to the buyable link.

Digital product tax

Los productos digitales requieren diferentes impuestos dependiendo de los países en los que vendas. Consulte la legislación local sobre impuestos de productos digitales. Europa debe pagar el IVA en el país en el que se encuentre la dirección de facturación del cliente. Más información sobre el impuesto sobre bienes digitales.

(Optional) – Customize the Fileflare app

Te recomiendo que vuelvas a Fileflare y añadas algunas personalizaciones a la experiencia de tu producto digital. ¡Puedes hacer un montón de cosas! Incluso puedes impedir que los clientes compartan productos con otros.

Funciones y tutoriales:

ajustes

The digital download email template with brand styling

The customer will receive a digital download email instantly after purchase. This is completely customisable within the Fileflare app. This allows you to add your company logo or any languages you like.

plantillas de correo electrónico

You can also show the download links on the checkout Thank You page if you have the Basic plan or higher. You are also able to customize the email templates to suit your brand; this is available on the Growth plan or higher.

Ejemplo de página de agradecimiento

Este es un ejemplo del aspecto que tendrán los enlaces de descarga una vez que el cliente haya llegado a la página de agradecimiento.

página de agradecimiento en shopify pago con productos digitales

If you get stuck with anything, please feel free to contact us and ask anything you want! We can even provide custom plans if you are on a tight budget. Also, check out our new project for selling films/videos on Shopify – ScopeStream.